
Style guide
ILTM CANNES DRESS CODE
From November 30 to December 3, 2026, the Palais des Festivals hosts ILTM, the world's luxury travel show. Four days when Cannes fills with luxury travel professionals from around the world.
Business meetings on the stands by day, receptions and gala dinners by night: the wardrobe has to last the whole day, in a season when winter is setting in and the end-of-year holidays are already approaching.
Here is our selection for a refined, warm look, fine fabrics and small festive touches, designed for the Croisette in early December.
ILTM Cannes brings together the most demanding players in tourism every year: luxury hospitality, cruises, private jets, specialist agencies. An international audience, used to both trade shows and elegant evenings, who expect an impeccable look from morning to night.
In early December on the Cote d'Azur, temperatures have dropped and the light has changed, but the city keeps its demand for elegance. This is the moment for fine fabrics: wool, cashmere, satin, a coat that structures the silhouette and an evening piece that catches the light in the Palais des Festivals' salons or at a dinner on the Croisette. With the holiday season approaching, you can also allow yourself a touch of sparkle, without ever tipping into excess.
Daytime: business meetings at the Palais des Festivals
On the stands or in the meeting rooms, the day calls for a structured, comfortable look, able to hold up through long hours standing or in meetings. A clean coat on the shoulders, a chic sweater underneath, a bag that organizes without weighing you down: the luxury travel professional's kit.
One last detail changes everything in cool weather: a light scarf to throw over the shoulders when moving from an air-conditioned hall to the Palais's outdoor walkways.
Evening: receptions and gala dinners
Once the meetings are over, ILTM carries on into the evening in the hotels and villas of the Croisette, with receptions hosted by the major hotel groups and cruise companies at the show. It's an occasion for a dressier look, between an evening dress and a statement coat, in the warm spirit of the weeks leading up to the holidays.
To finish the silhouette, an evening bag that catches the light rather than chasing it.
See all our coats and puffer jackets
Prepare your ILTM wardrobe at Le Shop 17
Le Shop 17 welcomes you at 15 rue Notre-Dame, 06400 Cannes, just a few minutes' walk from the Palais des Festivals, Monday to Saturday, 10am to 7pm. Our team helps you build a look that lasts from morning to night: trying a coat over a sweater, checking the cut of an evening dress, choosing the bag that carries you through both parts of the day. For advice before your visit to ILTM, to reserve a piece or check availability, call us at +33 (0)4 93 39 46 46, write to info@leshop17.com or reach us on WhatsApp. You can also find all our other style advice on the Le Shop 17 guides page, and our new arrivals on Instagram @leshop17.
0 comments